PinkLighthouse.com

As I was looking at Mary Kay’s India site, something hit me.

The models on the site.

When you market products, don’t you want your potential customers to see themselves using your brand? And shouldn’t your marketing materials reflect that?

Then tell me why the models on the Mary Kay India site are blondes and fair-skinned brunettes (with an occasional black woman thrown in) ?

Are there no beautiful Indian models they could put on the site? (Of course there are.)

But check out the picture of the models on the main page at the bottom:

http://www.marykay.co.in/home

And on the main makeup page:    http://www.marykay.co.in/Makeup

And the model on the fragrance page:  http://www.marykay.co.in/Fragrances

And the model on the skin care page: http://www.marykay.co.in/SkinCare

Are you sad because you weren’t walking around Dallas in July’s 100+ heat wearing a “sharp” wool blazer?

Well wipe those tears, missy!

Here’s a little snippet of all the excitement and inspiration you missed at Seminar this year, complete with the final candlelight (pen light) ceremony.

Now can someone explain to me why those not-so-sharp guys in this video are dancing ?

Here’s everything you need for a “Facial box.” Includes graphic to put on the outside and the signup slips for people to fill out.

Mary Kay Facial Box & Sign Up Slips

Here’s an invitation to use for your Mary Kay grand opening.

Mary Kay Grand Opening Invitation

An Agreed Protective Order was filed in the Mary Kay Inc. vs Touch of Pink Cosmetics case on 14 July 2008.

What the heck does that mean?

Who did Touch of Pink Cosmetics buy MK products from? We may never know.

Well, the protective order means that both Mary Kay and Touch of Pink may keep certain “trade secrets” and other information about how they run their businesses confidential. This is designed to keep information from falling in the hands of your competition.

Interesting, but not unusual.

But it means you may not get answers to some questions you had. For instance, there has been discussion here recently about whether or not Touch of Pink Cosmetics got some of its inventory from current Mary Kay consultants.

Seminar is coming soon. Can’t you smell it in the air?

If Mary Kay was such a brilliant businesswoman, why did she decide it would be a good idea to hold the company’s annual pageant during the scorching heat of July in Dallas?

It is truly sad to see these swarms of women, “dressed for success” in their wool blazers and director suits. The sweat is pouring off them, yet because they don’t want to seem unprofessional, they don’t dare take off that jacket. No, no, no.

If you haven’t heard from your director in awhile, rest assured you will probably be receiving at least one desperate call from her this month. The Mary Kay year, as far as production is concerned, ends on June 30th. This is make-it-or-break-it time. They have to get thousands of dollars of inventory orders in NOW. And that’s why they’ll be calling you.

MK Ash was fond of saying that you “can’t sell from an empty wagon” in business, meaning you have to have inventory in your store to sell. That makes perfect sense.

But I don’t think it adequately explains why MK Consultants have to plunk down hundreds, if not thousands, of dollars to purchase “initial inventory.”

There are many home party companies and most of them do not require their representatives to stock inventory.

AVON, one of Mary Kay’s competitors, allows their reps to take product orders from customers and then place the order for product with the company. The customer receives their order about two weeks later. Many other companies, like Tupperware and PartyLite, work the same way.