Warm Chatter = Soliciting

Written by L J on July 8, 2008 – 2:35 pm -

One of the ways that Mary Kay Consultants are encouraged to find new customers is by “warm chattering.”

The consultant spies a woman in the cosmetic department of the local Wal-Mart, for instance, and casually comments on her lovely skin. The consultant then tries to get the woman’s name and phone number so that she can set up an appointment with her to “try Mary Kay products” or be a “face model” at a girls’ night out, which is really a Mary Kay sales meeting.

I don’t know many consultants who were ever really good at this. Most tried it a few times and gave up because of the negative responses they received. Many people couldn’t stand approaching people in a way that they, themselves, would find irritating and offensive. (Hmmm…sounds like the Golden Rule to me!)


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