True or False: Mary Kay Isn’t MLM, It’s Dual Marketing

May 19, 2008 by L J  
Filed under True or False?

FALSE.

Mary Kay Inc. claims that their business structure is based on a concept called “dual marketing.”

They define it as separating corporate management from independent contractors. That definition, however, is the basic definition of independent contractor. An independent contractor is not an employee of the company and doesn’t receive any of the benefits of a hired employee. Read more